Cool Stat of the Day: DTV unreadiness reaches a miniscule 1.1%
July 30, 2009 by Derek
We love to hear this sort of embrace for the DTV revolution.
According to Nielsen’s latest numbers, the amount of TV viewers who haven’t prepared for the DTV changeover dropped to a tiny 1.1% of households in the US, with over 229,000 converting just in the last few weeks, which is an amazing stat when you really stop to think about it. All that hulabaloo over the cost of converting, and people found a way to do it. Amazing what revolution will make people do that they didn’t think they would do.
Bear in mind as we stated the other day, the deadline for converter box coupon submissions is July 31st, so those still in the dark ages should get with it and grab your box coupons.
