Blu-Ray outpacing DVD in growth, but won’t reach its numbers in penetration

October 6, 2009 by  

blu-ray-discA recent study from a tech research firm is that Blu-Ray adoption is far outpacing DVD adoption in its 4th year, comparatively speaking, but for many reasons, total market penetration won’t reach DVD levels, because of various factors like media streaming and online availability.

The study predicts that Blu-ray will keep the adoption lead long-term –especially in light of recent price drops, which are both welcome and smart business wise.

We love the news as HD lovers ourselves, and figure Blu-Ray is here to stay, at least for the next 3-5 years, and will continue to grow and be adopted by legions of HDTV fans out there.

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