Price Slash: Apple to cut cost of SD/HD TV shows on iTunes to a dollar each?

January 28, 2010 by Derek  

apple-lets-rock-015440Yes, the Apple rumor mill, always flowing right before a big announcement (and then the iPad was announced, of course) had another rumor begin to churn up: prices of SD (and possibly HD) TV shows on iTunes may be cut to as low as $1 very soon. HD shows on iTunes have been a nice boon for the portable TV market, but their rather high prices have kept many on the sidelines in this case. I’d love to watch these episodes on this monster TV though.

SD versions are rumored to be cut first, with HD versions next to follow should that work well. All of this is per the Financial Times that Apple has been wanting to do this for awhile now. For digital distribution to really work, it has be as close to cost and convenience as DVD box sets are now, and this moves closer to that goal, for certain.

We’d love to see HD versions of shows be a buck or slightly more, that would get us to follow the big white Apple much more closely.

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