Perspective: The Real Reason Blu-Ray Will Win The Race

Well-respected research firm InStat issued a study saying that Blu-ray player sales will still be lagging behind DVD players in the year 2013. Is this true? Probably not. And its very easy to see why, from our perspective: there won’t be competition. Within 18 months, some big name companies will stop making DVD players. That’s correct. And news like this strengthens our case.

It’s a bold prediction, we realize, but the benefits of BR (not to mention most units play regular DVDs anyway) outweigh any backwards compatibility of older DVD units. By then, BR players will be very cheap (probably $50-60) and there won’t be a point in producing DVD players any longer.

So this isn’t a huge reach really; it’s what many AV guys know but won’t necessarily come out and say. We have no such reluctance; we’re ready to embrace the future of HD and home entertainment (as far as physical media goes anyway), which is Blu-Ray. And you can tell your friends you read it here.