Battle Royale #2: Samsung vs. Vizio for HDTV sales supremecy
February 23, 2010 by Derek
It’s official: Samsung is the leading flat-panel seller in the US, according to a new study from research firm iSuppli, which tracks these kind of numbers. Vizio remains the #1 HDTV LCD seller in the US as well, which should be no great shock. Their partnership with various discount stores like Wal-Mart would easily net them this honor.
Samsung led in overall sales because it makes both Plasma and LCD flat-panel TVs, obviously, and their quality has greatly improved over the last year or two. iSuppli stated all flat-panel TV sales grabbed a 23 percent market share in 2009.
The numbers: Samsung had a 18.4 percent market share while Vizio was second with 16.8%. Bad news for Sony though: their market share dropped from 12.8% to 10.3%, a pretty sizable drop (probably mainly due to higher price).
