TruTV HD is suddenly…hot?

March 17, 2011 by  

Yes indeed, a channel that had limited interest from carriers is suddenly hot stuff these days, and that channel is TruTV HD. It’s a channel consisting of mostly reality court and cop shows, with some silly ‘Dumbest’ shows in between. But suddenly they’re airing the NCAA basketball tournament?

Feel free to read this description from

Until recently, TruTV was struggling to persuade TV providers to carry its HD edition. But with the tournament starting this week, DIRECTV, Time Warner, Bright House, Verizon, Comcast, Charter, Cablevision, RCN and AT&T have all announced deals to either offer TruTV in HD 24 hours a day, or at least, show the network’s 13 NCAA games in high-def.

We think its a great gimmick to encourage companies to add their channel, and wish them luck in their sudden growth.

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